With L’Or Blanc, Bugatti introduces a unique version of the world’s fastest roadster. What makes it so extraordinary is that some components are thin, hand-made porcelain pieces and were produced in close cooperation with the Königliche Porzellanmanufaktur Berlin.
We accompanied the whole production process from the first draft to the final product and had the unique opportunity to film the car in the automobile photography studio Dernbach.
A cinematic score accomplishes this high quality production.
Client: Bugatti SAS
Agency: DADDY Creative Communications
Concept, Director & Edit: Lois Kainhuber
DoP: Konstantin Freyer
Music: Olivier Fröhlich